Overview
As a Junior Media Buyer at Azad, you will play a vital role in supporting our media buying team and contributing to the success of our clients’ campaigns. This position is instrumental in executing media plans, conducting research, and assisting with various aspects of media buying activities
Key Responsibilities
- Develop and execute media plans and strategies for client campaigns.
- Collaborate with creative, account management, and analytics teams to ensure cohesive campaign delivery.
- Conduct research on media channels, demographics, and market trends to drive informed media buying decisions.
- Work closely with the marketing team to create a comprehensive advertising strategy that aligns with business objectives.
- Monitor and analyze campaign performance, providing insights to refine media buying strategies.
- Assist in preparing client presentations and reports on media buying efforts.
- Stay current on industry trends, emerging platforms, and new advertising technologies.
- Oversee and troubleshoot ad campaigns to address content, marketing, and business challenges.
- Optimize ad performance to meet key performance indicators (KPIs) and business goals.
Key Requirements
- Strong analytical skills and attention to detail.
- Excellent communication and negotiation abilities.
- Proficiency in Microsoft Office suite, especially Excel and PowerPoint.
- Ability to multitask and prioritize tasks in a fast-paced environment.
- Familiarity with media buying tools and software is a plus.
Performance Metrics
- Accuracy and timeliness of media buying tasks.
- Contribution to campaign performance metrics (e.g., reach, frequency, cost per acquisition).
- Feedback from senior team members on quality of work and collaboration.
- Participation in training and professional development activities.
Reporting Structure
- Reports to: Senior Media Buyer or Media Buying Manager.
Benefits and Perks
- Competitive salary and benefits package.
- Opportunities for flexible work arrangements.
- Company-sponsored social events and team-building activities.
- Professional development stipend for continued learning and growth.
Career Advancement Opportunities
- Access to training programs and workshops to enhance media buying skills.
- Opportunities for advancement within the media buying team based on performance and potential.
- Mentorship and guidance from senior media buying professionals.
